Question: Why does the show go out of the way never to show the names of sodas? IE, 'Cola' instead of 'Coke', 'Lime' instead of 'Sprite,' 'Zip' instead of '7up.' They don't seem to have a problem with showing names of other products, such as the snacks in the vending machine.
Brian Katcher
6th Jan 2014
The Big Bang Theory (2007)
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Chosen answer: Certain items are part of paid product placement. Those would be obviously named, as would things that can't go unnamed for simplicity reasons. Other things might be unnamed because of opposite product placement, i.e. Coke pays for it so they don't name Pepsi products.
Greg Dwyer